Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament's organisers and partners.
News of all that's transpired on and off the football field
'A weak monsoon always spells disaster. But it's too early to have a pessimistic view.'
If Aldo, Charles & Keith, Hush Puppies, Steve Madden can do it, why can't Woods?
In the 76 years since India gained independence, 53 recipients of the Bharat Ratna have been there. That's less than one every year, which is a healthy ratio given there is the sanctity of this gem of an award to preserve. But four recipients for the year were announced in a few days in addition to one announced earlier. That took the total number in 2024 to five in less than a month, the highest for any year, post-Independence, notes Shyam G Menon.
RRR isn't the "spectacle" it is made out to be, argues Sreehari Nair.
Batters are mauling bowlers this IPL like never before, as the impact player rule effectively gives every team 12 players. Where is it taking the game?
Famous and long believed to be trusted Indian brands have wilted against foreign brands, says Mohan Guruswamy.
Finding a solution is critical to prevent a crisis from blowing up.
The branding exercise is estimated cost Rs 100-200 crore to the Tata Group.
The company changes the names of its many sports channels, such as the acquired ESPN and dedicated Star Cricket, to Star Sports 1-4, that will bear out its multifarious sports strategy.
Many believe that marketing budgets could be a hurdle.
Close to six months since the launch of Tata Neu, the super application (app) from Tata Sons Group is all set for a revamp. The highlights include a reimagined rewards programme or NeuPass, a more seamless user experience by increasing the digital maturity of brands, adding more brands to the platform, and hiring category leaders to drive the next phase of growth. When it comes to brands, Titan will join Tata Neu by Diwali. Tata Motors and Air India will be on board after the Festival of Lights.
'The launch of the vehicle was successful beyond expectation'.
Apple's online launch is a symbol of success for FDI in single-brand retail, though there's no indication of how much the Silicon Valley major would invest in the country.
The Gujarat high court on Monday said it does not have faith in the state machinery which gets into action only after innocent lives are lost, as it pulled up the Rajkot civic body over the purported lapses in functioning of the game zone facility where a massive fire killed 27 persons.
'Rahul Gandhi is going to turn 54 and in India political leaders peak when they are around 60.' 'This 'bhai-behen ki jodi' has done a wonderful job for the Congress.' 'Priyanka Gandhi was a very effective campaigner.'
Google has a lot of experience with legal troubles over intellectual property.
'Ranbir helped me a lot with emotions and dialogues. As an actor, he makes us very secure.' 'He guides us with his experiences. He makes the work really, really easy and wonderful for his co-stars.'
From new and competitively-priced iPhones to slashing prices of its older models, it had a multi-pronged strategy.
Coach Brendon McCullum said England will continue with their attacking Bazball approach in the last two Tests.
The gravity of the incident which happened in Parliament should not be underestimated, the prime minister said
Modi also alleged the opposition grouping will end the reservation given to SC, ST, OBC and give all of it to Muslims.
'When I told Mr Narayan Murthy, he said it was great that I was following my dream.'
Get your lowdown on what's happening in Telugu cinema.
Lin Laishram has a big personality and an even bigger wardrobe.
According to Nielsen India online viewership has doubled since 2011.
By roping the Bollywood star, the professional networking platform looks for wider appeal and a mass audience.
Recently, there has been a mushrooming of international apparel retailers.
The second edition of the Women's Premier League, beginning in Bengaluru on Friday with a high-profile match between defending champions Mumbai Indians and runners-up Delhi Capitals, will be optimistic about meeting its existential purpose of giving a wider platform to promising home-grown talents.
'In India, political parties want to portray their leaders as cinematic heroes critical of their opponents.' 'This is where memes come into play.'
'The censor board asked me for some strange cuts.' 'Otherwise, they would have given me an 'A' certificate.' 'One cut was where Girish Karnad was explaining artificial insemination in cattle.' 'These cuts never made any sense to me.'
Companies from Unilever to Proctor & Gamble, Nestl, Coca-Cola and PepsiCo have all alluded to lockdown challenges in India and the globe as well as the impact it will have on April-June as well as full-year numbers.
A battle-hardened Vidarbha won't make it easy for 41-times Mumbai in the Ranji Trophy final, starting on Sunday.
You don't prep for 2028 but for 2040, or even 2044. Sustained sporting excellence is based on mass support, grassroots development, and funding - and it is this trifecta India needs to work on, systematically, asserts Prem Panicker.
See whether these smartphones live up to their claims of a smart experience without burning a hole in your pocket.
Athletes need not have prior relationship for sharing medals at big events, say Katie Moon
Let's delve into the world of IPL 2024 and meet the captains who are ready to leave their mark on cricket's biggest stage.
Entrepreneur Sanjeev Juneja made Keskinga hosuebrand.